The quarantine and stay-at-home orders that blanketed the nation at the beginning of the pandemic put foot-traffic-dependent businesses in a tough spot. Scores of businesses responded by taking their businesses online.
With a year or two of hard-won tech experience under their belts, these small business owners now look at technology with similar eyes to their initially more tech-savvy peers. They want to know how new technology can benefit their businesses.
If you’re a business owner seeking technological advantages, keep reading. We’ll cover some key technology trends that will help your business in 2022.
Cybersecurity
It’s a rare month that passes without hearing about how some company experienced a data breach or fell victim to hackers. While technology can help you streamline internal processes and enable e-commerce, it also creates opportunities for exactly these problems.
That makes cybersecurity an ongoing need. With a global cybersecurity shortage, your average small business likely can’t afford a full-time employee. They can, however, hire one for an in-depth consultation and then follow that guidance.
Medium businesses can follow a similar path, although many are in a financial position to hire a pro.
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Managed Services
Most small and many medium-sized businesses struggle with IT staffing. For small businesses, it’s the overall cost of maintaining an IT department. For medium-sized businesses, it’s often a struggle to find local candidates with the right set of skills.
Yet, businesses need those kinds of services, or at least they need access to them. This is where managed services play a key role.
Rather than hiring individual IT experts, businesses contract with managed service providers like glofiberenterprise.com for what they need. Common services include:
- Hosted voice
- Managed Networks
- 4G LTE backup
- Managed WiFi
Businesses can leverage the in-house expertise of these services while keeping costs to a manageable level.
Freelance Services
Most businesses need types of work done that can’t justify a full-time or even part-time hire. The good news is that technology enables hiring freelancers for this kind of work.
For example, maybe you want a new theme for your WordPress-based website. You don’t need an in-house developer for that. It’s an ideal job for a freelance web developer.
Most businesses that run blogs discover that they routinely forget to write and post blogs each week or twice a week. Again, a freelancer can fill that need quite nicely.
There are entire websites devoted to connecting businesses with freelance services. Plus, many freelancers run their own websites, which makes them easy to find.
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Technology Trends and You
The technology trends that matter most to you will depend on the size of your business and the kind of business. For a small retail outlet, managed services and cybersecurity will probably top your list.
For a small restaurant, you might care more about using technology to secure freelance services. For example, you might want a freelance food photographer so you can up your social media game.
Looking for more info on the latest tech and business trends? Check out the Tech News posts in our Tech Diaries section.
